Business English
What's important when
Deciding the price of a product?
Plan ahead
Budget
Profit
Market research
Compare
Should be in a similar price range
Target audience Customers unmet needs? How much do they earn? How much money do they usually spend?
What's important when Designing a publicity brochure?
Easy to understand(comprehensible), concise
Most relevant information
Legible text
Draw attention to the most important pieces of information
Make your company/product appealing to the audience Appropriate pictures Pictures from your company(not just stock images)
Include website, telephone number, email, social media pages
What's important when
Designing a company website?
Mostly useful, relevant information
Has to be up-to-date
User friendly
Create consistency and use common UI elements
Keep the interface simple
Draw attention to the most important pieces of information
Should include an English version
Make sure it’s translated properly
The more languages it has, the better
What's important when
Joining a computer skills course?
Easily available for everyone
Free or not too expensive
Easy to comprehend
Person with knowledge and experience
Good at teaching
Ready to help and explain
Polite and pleasant
Shouldn’t be too many participants, so that you get to ask questions Not too small, so you get to meet more new people
What's important when Choosing a delivery company?
Look at the average speed of delivery
You never know when you might need to rush a delivery
Option for an express delivery?
Do research
Compare prices from different companies
If it’s too cheap, services might be of lesser quality
Good cost-to-service ratio
Reputation
Safety and security
Good customer service
Reliable
What's important when
Deciding to attend a conference?
Relevant to your work or interests
Determine your goals (networking/learning a new skill/get a certification/meet potential clients?)
Location(far away? Near public transport? parking?)
Affordable
Set a budget
Transport, maybe hotel, entrance, additional costs...
In line with what your getting from the conference
What's important when
Deciding how to use your time at work?
Important if you want to be efficient and effective
Easy to get distracted
Make a schedule
Put it on your smartphone, tablet or other app
Prepare for expected problems
Allow a certain amount of time for unexpected problems
Plan daily tasks
Makes sure your time is optimized
Finish things as soon as possible
Never leave things to be done until the last moment
What's important when
Trying to reduce staff turnover?
Skills
Business's Culture
Behavior-based testing
Cover standard expenses like housing, utilities, and food
Do market research on wages in your area
Link pay to performance
Benefits: health insurance, sick leave, paid vacation leave…
Flexible schedules, use of a company car, free meals….
Demonstrate respect for employees at all times
Offer performance feedback and praise good efforts
Recognize and celebrate success
Ensure the workload is fair
What's important when
Preparing for a job interview?
An up-to-date resume/CV
Research the company
Prepare relevant questions
Turn off your cell phone
Dress appropriately
Be natural and relaxed
Answer briefly, unless you are asked for more detail
Identify your strengths and weaknesses
Give examples of abilities, achievements
Show you’ve researched the company
Show your interest
Leave a good impression
What's important when
Choosing offices to rent?
Easily Accessible
Easy to find
Near public transport
Having shops, restaurants, banks…. nearby
Having parking spaces nearby
Meeting rooms, conference room
Wifi
Break area
Kitchen: fridge, freezer, microwave, kettle, toaster
Bathroom
Account for Extra Expenses(utilities, phone...)
Set a budget
Transport, maybe hotel, entrance, additional costs...
Consider the Lease Length
What's important when
Looking for a new job?
Opportunities for advancement
Opportunities for learning new skills
Opportunities for meeting new people in your field
Not too far away
Has public transport nearby if you don’t travel by car
Possibilities for traveling and seeing new cities and countries
Meeting people from different countries and cultures
Expanding your circle of acquaintances and business connections
What's important when
Arranging a business trip abroad?
Depends on the length of the journey(airplane for greater distances)
Proximity to the city centre
In case of problems or emergencies
Someone to show us around
Insider information
Recommendations